March 29, 2016

A Plantifesto for the Power of Plants

We believe in the power of plants. Plant-based eating has reversed Ricky’s heart disease, and we’ve seen it reverse autoimmune disease, hypertension, obesity, and more in those around us. Plants appear so simple and unassuming. Underneath that surface lies a super-secret plot to make us all healthier, happier, and to help us live longer. A low-fat, whole-food, plant-based diet literally floods our bodies with vibrant, healing, and sustaining nutrients without hormones, chemicals, or other toxins.

We believe that plant-based eating should be delicious and that you shouldn’t have to give up those classic, favorite flavors you grew up with to eat healthy. Here’s what we know for sure: there’s a way to create those familiar, mouthwatering dishes without the use of preservatives or additives. With a little time and thought, low-fat, whole-food, plant-based foods pack all of the flavor punch you could ever want. No need for chemicals or shortcuts.

We believe life is busy and too often we sacrifice care for ourselves when the to-do list is too long. The lure of ultra-processed, convenience foods can be strong at these times but we believe there’s a better way. Healthy eating doesn’t have to be so complicated or intimidating. Our vision is to make it quick and easy for you to stock up your home for the entire week with nutritionally-charged, plant-based meals and snacks. We’ll do all the work! Your job is to simply enjoy convenient, nutritious, plant-delicious foods.

We believe these things so much that we’re building a business from the ground up to help bring them to life. Whether you want to try your first ever plant-based dish, or you’re already all in, you’ll be warmly welcomed at Fred & Ricky’s. We’re in the home stretch now for opening the doors, and we can’t wait to share some of this powerful, plant-delicious goodness with you!



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